Branded Client Gifts
Consumers have more choices than ever before when it comes to products and services to buy. Even after a contract is signed the job isn’t done, as customer retention is a crucial part of business success and growth. The question is how do you come out ahead of the competition in showing your customer how much you care about their business? Of course, you will provide an excellent product and superior customer service, but who doesn’t love a present?
Giving a branded gift is a great way to show appreciation while getting your name and brand out there to be a part of conversations and drum up word of mouth business. Three best practices when it comes to sending the perfect gift to clients:
Personalize your gift (a little) - You can send the same type of gift to your customers, or have a couple options depending on the client themselves. You won’t want to send a bottle of wine to a non-drinker or a family gift to a single male.
Don’t Overdo It - Keep gifts proportionate to how much a client spends with your company to avoid any unnecessary discomfort from the one receiving, or unnecessary stress to your own pockets.
Think Outside the Holidays - It’s always nice to send someone a December gift, for the holiday season, but you won’t be alone. Your client will feel much more appreciated receiving a random gift in the middle of the year as opposed to an obligatory one at the end.
Now that you’ve covered the basics here are some ideas on fail-safe gifts your clients will love!
Branded Gifts Ideas for Your Client or Customer:
Custom Water Bottle
Professional Notebooks
Calendars
Portable Charger
A Terrarium or Succulent Garden
Have you ever considered what fragrance your business would embody? Unless you run a candle shop or a bakery, probably not, but maybe you should. Fragrance is significantly tied to memories and emotional responses, so imagine giving a candle to a client as a gift, it reminds them of their favorite childhood memory, and BAM you have a customer for life because they now link your company with happy memories in their mind.
Showing appreciation to your clients and customers is paramount in building relationships and ensuring contracts get renewed in the future. Branded gifts are a win-win, you are showing that appreciation and also getting your name and business out into the world. Rocky Creek Candle Company understands the importance of having a brand and they specialize in helping give the perfect custom gift. Visit their website to get started on finding a fragrance that represents your business just right to then be given as tangible gifts!
